Content Development & Marketing

Build An Evergreen Content Marketing Campaign

Hawaii Content Marketing Strategies

Maximize the impact of your social posts, blogs, infographics, videos, and other content campaigns.

The world is saturated with information – don’t let your messaging get lost in the clutter. Work with Maui Marketing to upgrade your content marketing to a higher level of production and success rate.

Our copywriting and editing team will review your site, ensuring your content sounds natural and captivates your audience.

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Take your site, materials, brochures and overall brand to the next level with amazing photos and videos that impact your viewers.

Show Off A Better Side

We design content marketing plans to sell products, building brand authority and consumer trust. Our strategy brings visibility to a topic or industry you want people to know about.

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MAUI MARKETING

Make your marketing campaigns useful to your clients and to you. Cover topics that bring your brand visibility and authority that will drive interest and sales. A content marketing team can help make your campaigns more successful through great writing, incredible design, extensive research, and expert promotions.

Types Of Content

Brand Messages

Tag Lines
Elevator Pitches

Posts

Blogs
Events
Portfolios

Products

Descriptions
Sales Paragraphs
Feature Lists

Press Releases

Stories
Notifications
Event Visibility

Profile Description

Business Explanations
Citation Copy

Ad Copy

CPC & Banners Text
Print Materials
Brochures

Social Postings

Profile Information
Follower Posts
Comments

Video

Informative
Website Features
Advertisements
Training
Interviews

Image

Promotional
Inspiring
Practical
Commercial
Industrial
Art

Infographic

Educational
Sales-Focused
Branded
Customer Journey
Corporate
Presentations

Icons

Instruction
Navigation
Topic Emphasis

Content Marketing Case Study

Valley Isle Excursions

Our Challenge

Creating amazing content on the island of Maui is easy, but making it educational to compete with Wikipedia and other online encyclopedias is not. Despite the intrigue of the islandwide beauty, that does not educate our readers. To gain a presence on an educational online platform, we generated an informative post about a classic Hawaiian tree – the breadfruit. This post provided users with a new level of insight and meaning to this relatively unknown but very important fruit.

Our Solution

Content Marketing Strategies

We built better content with insightful information and real-world references. By engaging the audience through an educational post, the primary mission was an increase in the following:

Blogging
Email Newsletters
Page Content
Proposals

Content Marketing Tasks

Writing & Design

Blogging
Social Postings
Training & Policy Documentation
Infographic Creation

Editing

Updating Site Content
Improving Brochure Messaging

Filming

On-Screen Talent
Voice Over
Direction
Video Editing
Post Production

Photography

Shooting
Modeling
Editing
Enhancing

Publishing

On-Page Setup
Web Development
Placement Research
Graphic Design
Newsletters

Promoting

Social Posting
Press Releases
Partner Outreach
Word-Of-Mouth
Link Building

Frequently Asked Questions About Content Marketing

1.What does a content marketing strategy consist of?

There are no set things that a strategy must consist of but it should include answers for these things issues at least.

What Are The Topics & Content Type
How Often To Release New Content
Whatʻs The Budget To Create & Promote
Who Is The Audience & What Do You Want Them To Do With The Info

2.Can I do all of this writing and promotions myself?

Although everyone can do it, should you do it is the better question. Delegation of tasks is important for business growth and doing this all on your own can take too much of your time away from more important business efforts. You should definitely set the basics and leave more time consuming tasks to the team.

3.Why would a small business want to blog?

Starting up a blog means you are trying to be proactive in reaching your target market. You are placing yourself in a position where they encounter your brand, earlier in the buying cycle. You are now part of their research phase which can help later, when they are doing service or price comparisons. You have already built up some trust with the potential customer.

Itʻs also good for building up audience lists for remarketing tools due to increased site visits.

Have A Content Marketing Question? Ask Us!